@article{oai:ritsumei.repo.nii.ac.jp:00002723,
 author = {Matthew, COOMBER},
 issue = {1},
 journal = {立命館言語文化研究, 立命館言語文化研究},
 month = {Sep},
 pages = {101--112},
 title = {Multimodal Texts for Multi-purpose Advertising},
 volume = {24},
 year = {2012}
}