@article{oai:ritsumei.repo.nii.ac.jp:00001178,
 author = {山本, 敏久},
 issue = {4},
 journal = {立命館経営学, 立命館経営学},
 month = {Jan},
 pages = {195--209},
 title = {マーケティング・チャネル論の再検討},
 volume = {54},
 year = {2016}
}