@article{oai:ritsumei.repo.nii.ac.jp:00001148,
 author = {山崎, 敏夫},
 issue = {1},
 journal = {立命館経営学, 立命館経営学},
 month = {May},
 pages = {15--46},
 title = {アメリカ的マーケティングの導入の日独比較（Ⅰ）},
 volume = {54},
 year = {2015}
}